Video production San Francisco Bay Area

 

 

 
 

Social Media Packages

Social media marketing was at one point an optional way to promote your business. But now it is a crucial component of a firm's successful online marketing strategy.

Industry research has discovered that social media efforts produce almost twice the sales leads of phone calls, direct mail pieces, telemarketing, direct mail or even PPC (Pay-Per-Click). But many companies see poor results from social media for two primary reasons:

1) They don’t have the extensive knowledge necessary to use social media efficiently and  effectively in order drive traffic to their website traffic and/or get sales leads.

2) People at your company are busy and just don't have enough time to manage social media sites.

In this century, social media can create, promote and support sales and brand awareness. But that happens on if your company has a complete content strategy and the resources to regularly promote the company on your sites. Social media is a very dynamic process, and it needs continual and consistent nurture. That's where Penrose Productions Marketing’s Small Business Social Media Packages come in.

OUR SOCIAL MEDIA PROCESS

Our first step is to consult with you to learn about your company. We want to educate ourselves about your current marketing, including ay social media efforts you have made, if any. We want to learn about the obstacles and challenges you face in your marketing to see if active social media management is a good answer for you. If it is a good fit, we will recommend the social media package that best fits the needs and budget of your company. We'll then create a strategic plan to leverage your social media pages as valuable tools for sales and marketing.

Finally, we put the plan into ongoing action to drive leads and customers to your business.

OUR SOCIAL MEDIA GOALS

Our goals are to maximize the impact for every social media dollar you spend. We will do this by working diligently to:

  • Use the appropriate social media platforms to increase traffic to your website
  • Write interesting articles, blog posts and other content and a post it on a consistent schedule
  • Monitor your social media accounts and create and maintain a positive social image for your company
  • Encourage and drive engagement in your accounts to increase interest with your prospects
  • Generate and nurture your brand image to generate sales leads and client interest

OUR MONTHLY PLANS

As mentioned above, social media MUST be done on an ongoing basis if it is to have an effect. Accordingly, we have developed the following standard plans for businesses. Any can be adapted and customized for your needs. If you need us to develop a social media presence from scratch there will be a startup cost, to be determined by the extent of the work needed. However, none of the monthly plans requires a monthly commitment. You may cancel at any time. Or attitude is that when we are handling your social media, you WILL see results and want to have us continue for you.

Superior Package

  • Creation of a custom social media strategy for your business
  • Monthly social media consulting call with your dedicated account manager, in person (if local) or via Skype or telephone
  • Monthly evaluation and refinement of your social media strategy
  • Engagement on 4 social media platforms as appropriate for your business
  • 10 weekly postings on each of the 4 social media platforms
  • Build social media following on 2 social media platforms
  • Ongoing account monitoring
  • Reputation management
  • Follower engagement (up to 10 hours)
  • Management of your unlimited Facebook ad budget
  • Creation and management of a monthly contest or promotion
  • Monthly report of social media activity

Cost: $1300/month

 

Standard Package

  • Creation of a custom social media strategy for your business
  • Monthly social media consulting call with your dedicated account manager, in person (if local) or via Skype or telephone
  • Monthly evaluation and refinement of your social media strategy
  • Engagement on 3 social media platforms as appropriate for your business
  • 8 weekly postings on each of the 3 social media platforms
  • Build social media following on one social media platforms
  • Ongoing account monitoring
  • Reputation management on Yelp
  • Follower engagement (up to 5 hours)
  • Management of your Facebook ad budget (under $500/month)
  • Monthly report of social media activity

Cost: $850/month

 

Basic Package

  • Creation of a custom social media strategy for your business
  • Monthly social media consulting call with your dedicated account manager, in person (if local) or via Skype or telephone
  • Monthly evaluation and refinement of your social media strategy
  • Engagement on 2 social media platforms as appropriate for your business
  • 5 weekly postings on each of the 2 social media platforms
  • Ongoing account monitoring
  • Reputation management
  • Follower engagement (up to 2 hours)
  • Creation and management of a monthly contest or promotion
  • Monthly snapshot of social media activity

Cost: $500/month

BILLING

As we've stated, social media must be used on a constant and consistent bases. However, we do not require that you sign a contract. We know that we need to prove to you monthly that we are doing a good job for you. We will start your billing on a recurring basis through our credit card provider, PayPal (you do not need to have a PayPal account - you can charge it to your credit card). And the billing will continue until you cancel. You can cancel at any time.

If you need us to setup your social media accounts, there will be separate startup costs, which are determined by the amount of work involved. If you need us to customize a monthly social media management package for you, we will gladly do so. Just give us a call at 650-969-8273.