Have you ever watched a video on social media and been tempted to visit their website to learn more about what the company does or sells? Promotional videos like the ones you’ve watched have become an integral part of marketing campaigns as they grab the viewers’ attention and create a sense of curiosity. 

Video plays a significant role in the way businesses market their products and services today. Moreover, with the evolution of technology, almost everyone can view videos across different media, which makes video a vital form of communication for businesses to leverage.

Video production depends on a crew with one or more video cameras recording video. It seems obvious. But is it true? There have been exceptions to this for quite a while. Think of animated videos, or doodle/explainer videos, or even videos edited together from still photos or stock footage. No video crew is required there, of course. But how amazing would it be to have actual HD video recorded without an expensive video crew on-site? That's what we offer at Penrose Productions with our latest service. We can now remotely direct a video shoot at almost any location in the world. And it's…

In the contemporary world, videos are one of the most trending and influential forms of marketing. From brand awareness to product demos, videos are a great medium to hold the viewer’s attention and deliver an impactful message, which is why more and more companies are investing in video marketing.

We are delighted to announce the launch of our new website!

New Website Coming Soon!

If you want to know how artists can improve business videos for your company, read on…

How Art Can Improve Business Videos
As of 2018, around 85% of Americans watch Internet videos. So millions of businesses use online channels to introduce themselves to potential customers.

Can Facebook videos be used along with YouTube and other platforms for marketing?

Video marketing involves knowing where your audience spends most of its time. Then you need to know how to tap into that audience. In the age of social media, social media platforms...

Online videos are a favorite medium for younger consumers.

Younger consumers are much more likely to watch online videos. This is because they can access whatever content they want when

Creating social media brand continuity is crucial for serious businesses of all sizes.

With Facebook, Twitter, Pinterest, Snapchat, Vine, LinkedIn, Instagram, Reddit, YouTube, Digg, Google+ and so many other social networks at your fingertips it can get quite overwhelming to communicate with all...